Monday, February 26, 2007

Travel 2.0

Kuum teema. Marketing in the Age of Customer Control.

Wikipedia defines Web 2.0 as referring to a perceived or proposed second generation of Internet-based services that emphasise online collaboration and sharing among users. Certainly, travel companies are seeking to embrace Web 2.0, but what does it mean in practice and what are the implications for the industry?

Upcoming conference Travel in the Web 2.0 World.

Social networking and the travel industry
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